01
We find homeowners with new additions
RetroFlo monitors county tax assessment records daily. When a homeowner pulls a permit or adds square footage, we flag them immediately — before they've called a single contractor.
For insulation & heat pump contractors
Get in front of homeowners the moment they add a room.
RetroFlo scans county tax records to find homeowners with fresh additions, then sends personalized outreach on your behalf — before your competitors even know the job exists.
< 7
Days after permit
1
Emails per lead
10 min
Setup time
The process
How it works
02
We send a personalized quote from you
We craft an outreach email under your brand: your name, your services, your local market. Homeowners get a relevant offer from a real contractor — not a generic ad.
03
Warm leads land in your inbox
When a homeowner replies or requests more info, the conversation routes directly to you. No chasing, no cold calls — just people who already know your name.
Why RetroFlo
Every advantage goes to whoever shows up first.
Beat the competition by weeks
Most contractors find out about a new addition months after it's built. You'll be in the homeowner's inbox the same week they break ground.
100% automated outreach
Set your service area, your offer, and your budget once. RetroFlo runs the campaign in the background while you focus on jobs already booked.
Hyper-local targeting
Filter by county, zip code, or radius. Only pay for leads in neighborhoods where you actually want to work.
Pricing
Simple, predictable pricing.
Pick the market coverage that fits your crew. Every plan includes lead discovery, branded outreach, and direct reply routing without per-lead fees or surprise charges.
Secure checkout hosted by Stripe.
Starter
$149/mo
A focused territory for owner-operators and smaller crews.
1 county
Up to 50 leads / month
- ✓Daily county lead monitoring
- ✓Branded outreach emails
- ✓Lead inbox with reply routing
- ✓Cancel anytime
Growth
$299/mo
Broader market coverage for teams ready to keep multiple crews booked.
3 counties
Up to 200 leads / month
- ✓Everything in Starter
- ✓Three-county coverage
- ✓Higher monthly lead volume
- ✓Priority onboarding support
Limited spots
Need more counties or a custom rollout?
Tell us where you want to work and how many crews you're running. We'll help you map out a larger territory, rollout plan, or white-glove onboarding setup.
We'll email you within 48 hours about custom territory options.